If you want to make the most out of your trade show exhibits, renting instead of buying trade show equipment is a good way to save on budget and turnaround time. You could also have the chance to try out different new booth designs each time with rental exhibits.
When you need to move from one exhibition to another, it’s crucial to know the right kinds of trade show exhibit equipment to use to ensure a faster setup, more systematic and successful presentation.
Lightweight is the key to successful agile deployment. It’s best to choose trade show displays that are lightweight and durable such as aluminum extrusions so you can assemble and dismantle them quickly. Lighter objects also make transportation that much more easy. Not to mention that it’ll save you a lot of money and time as well.
Being flexible is the next key to a successful exhibition. Make good use of modular elements such as modular walls and furniture that can be arranged differently to create fresh new styles to adapt to the environment. Combining straight and curve elements with varying lengths is a good way to create a unique look.
Remember, the ultimate goal of a trade show exhibition is to get people to know your business and make more customers. What you need to do is to deliver a clear, focused message to the people about your company. So it’s important to be simple and straight to the point when designing your booth, no fancy gimmicks.
All in all, what you want is an environment that encourages interaction between your team and the prospects. Establish connections and make them feel comfortable.